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Julia Gillard created history by becoming Australia's first female Prime Minister last year and a seminar to be held at The University of Western Australia this Friday will explore voter attitudes towards Ms Gillard.

Professor of Political Science and International Relations David Denemark will deliver a free public lecture, Gender and Leader Effects in the 2010 Australian Election .

Professor Denemark's research focuses on elections, electoral behaviour, the political impact of the mass media and election campaigning in Anglo-American democracies.

His recent research has explored television campaign news coverage in Australia, the impact of terrorism on voter evaluations and preferences and citizen attitudes toward anti-terror police powers around the world.

Professor Denemark has used survey data to assess whether there was a significant gender gap in the 2010 Federal election, and the extent to which Prime Minister Gillard prompted higher levels of political engagement and interest among women voters on the basis of gender identity.

WHAT: Seminar, Gender and Leader Effects in the 2010 Australian Election

WHERE: Room 2.63, second floor, Social Sciences building, nearest UWA entry Hackett entrance 1

WHEN: 11.00am, Friday, August 5, 2011, no RSVP needed.

Media references

Professor David Denemark (UWA School of Social and Cultural Studies)  (+61 8)  6488 2849
Janine MacDonald (UWA Public Affairs)  (+61 8)  6488 5563  /  (+61 4) 32 637 716